글로벌 소비재사 / 마케팅&CRM data 분석 담당

글로벌 소비재사 / 마케팅&CRM data 분석 담당

[주요 업무]

1.     B2B 대상 모든 마케팅에 대한 data 분석 (SQL 활용) 및 인사이트 제공

2.     Support data analysis & insights for Plan to execute of all marketing event, activities for increasing B2B awareness, leads and maximizing customer journey

3.     Support the B2B business, specially focusing on CRM activity aligned with B2C/B2B marketing campaign

4.     Continuously improve the consumer experience for prospects and new members, based on omnichannel customer feedbacks, data & insights and always oriented on value creation for the company

5.     Develop B2B retention program and execute activations for each target segment

6.     Create, maximize all CLM program (onboarding, retention & loyalty, fragile/attrition, OPE low, etc.) and benefit program

7.     Analyze and design the omni-channel consumer journey and consumer experience, based on omnichannel customer feedback and internal and external data & insights

[자격 요건]

1.      University degree in marketing, commercial or equivalent

2.      7년 이상 CRM이나 data 분석 경력

3.      B2B 비즈니스에 대한 이해 및 경험

4.      SQL 사용 경험 필수

5.      Worked for an organization with leading brands and a strong commercial mindset

[지원 방법]

smlee@fnrconsulting.com로 국문/영문 이력서 1부 송부 바랍니다.