[FMCG/외국계/상위권] 오프라인 프로모션 플래닝 -팀장/과장

[ 담당 업무 ] 

< Promotion planning & analysis for Hyper & Specialist channel : 60% of time >

-          Design and execute promotion plan in order to achieve sales growth in line with category strategy.

-          Manage SGM through product, category and channel mix for improving profitability.

-          Build promotional pricing strategies through market trend and competitor analysis.

-          Develop promotion plans for successful new product launches..

-          Analaze sell -out data and propose channel strategy to improve promotional activity efficiency.

-          Increase promotion profitability in order to analyze promotion ROI.

-          Take a lead of promotion meeting with sales team for promotion planning management.

-          Develop shopper-focused VMD in order to catch shopper’s attention.

-          Build and communicate trade plans with 3rd party agencies for the better execution.

  -        Monitor market trends, competitor’s activity & price closely.

-          Manage trade spending – make sure all activities are planned according to the allocated budget and keep track

each spending every month.

• [ 자격 요건 ] 
  - 학사 이상
  - 5년 이상 유관 경력
  - 뛰어난 커뮤니케이션 능력 
  - 영어 능력